Option Selling for Profit: The Builder's Guide to Generating Design Center Revenue for Profit

$23.95

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Product Details

• Amazon Sales Rank: #3056597 in Books
  
• Published on: 2008-07-31
• Original language:
  English
• Number of items: 1
• Dimensions: .60" h x
  5.40" w x
  8.30" l,
  .45 pounds
  
• Binding: Paperback
• 127 pages

Product Description

To be a successful full-service home builder in today's market you must offer more than just a well-built home you must give your customers the opportunity to design a home that suits their individual tastes and lifestyles. By offering a range of options and upgrades, you can do just that. The design phase is your best opportunity to make a lasting impression and ensure that your buyers will favorably remember their experience with your company. In Option Selling for Profit, authors Gullo and Rinaldi share their hands-on understanding of high-powered selling in the ever-expanding market of options for new homes. With this book you will learn how to create an option sales program that motivates customers to buy; capitalize on your options and upgrades program to increase your bottom line; empower your sales team with the tools they need to succeed; cultivate loyal customers; deliver outstanding customer service; and implement a profitable design and program no matter the size of your company. Option Selling for Profit gives you access to a Web page with 19 downloadable tools that you can customize to suit your specific needs.

Posted in: Home,Kitchen and Dining